Recent photos from India suggest that Royal Enfield is working on a Continental GT with significantly more displacement. The photos show a prototype that could be called the Continental GT-R and is rumored to be equipped with a 750 cc engine. This move would be a further development of the well-known café racer and would take Royal Enfield into a new dimension of performance.
Suzuki has caused a stir worldwide with a new teaser video. The short video, published on Suzuki's global YouTube channel, references the upcoming 40th anniversary of the GSX-R series with artistic scenes from the pit lane and the hashtags #suzukibikes and #suzuka. No official information has been released yet. However, the full reveal is scheduled to take place on July 31 at 9 a.m. CEST, just before the start of the legendary Suzuka 8 Hours in Japan.
Norton Motorcycles has been one of the best-known names in British motorcycle manufacturing for more than a century. The brand is closely linked to the history of the Isle of Man Tourist Trophy and café racer culture. However, over the past ten years, Norton ran into financial difficulties, which ultimately led to a change of ownership. Since its takeover by TVS Motor Company in 2020, the Indian group has been systematically working to revive the traditional brand.
Chinese motorcycle manufacturers are increasingly becoming the focus of international attention. With the ZXJC 820RR, another company is set to enter the sports three-cylinder motorcycle segment. Behind ZXJC is Zhang Xue, founder of the Kove brand, who ventured a new start with ZXJC (also known as ZXMoto) after leaving the company.
Norton Motorcycles has released the first images of its new superbike, which is currently in the final testing phase. The official presentation of the new model is planned for EICMA 2025 in November. After difficult years under its former management, Norton is focusing on a comprehensive relaunch – the new V4 model is at the heart of the strategic realignment and is set to serve as the flagship of the traditional British brand.
Piaggio has registered a new brand name with the European Union Intellectual Property Office and the United Kingdom: Aprilia X GP. This heralds the fifth model in Aprilia's limited edition X series. The new model is expected to follow in the tradition of the Italian brand's previous high-performance bikes and is likely to be based on technology from the MotoGP project.
Energica, a name that has been synonymous with high-performance electric motorcycles and innovative technology for years, appears to be on the verge of a comeback. Following the announcement of judicial liquidation in late 2024, a group of investors from Singapore is now offering hope. They are said to have not only submitted a formal takeover bid, but also made a substantial down payment.
Harley-Davidson's electric motorcycle brand LiveWire unveiled two new concept models at its official homecoming event in Milwaukee. Both electric motorcycles are positioned as 125cc equivalents and are aimed at a younger audience and those new to electric mobility. The models are specifically designed for urban and off-road use.
Electric mobility is also making its way into the off-road segment. With the recently discovered patent for a new model called CF-X, CFMoto now seems to be seriously entering the ring – as a competitor to established electric motocross bikes such as the Stark Varg. Initial details from the patent provide information about the vehicle's technology and design, although an official announcement has yet to be made.
Honda continues to focus on retro concepts in 2025 and presents the CB 1000 F SE Concept, a new model variant that combines classic Bol d'Or styling with modern technology. The focus is on a café racer-style headlight fairing that echoes the design of the 1970s and 1980s and combines it with contemporary technology.
BMW Motorrad is expanding its adventure portfolio with a new mid-range model: The BMW F 450 GS is set to be officially unveiled at the end of 2025 and is aimed primarily at riders who value lower weight and modern technology. Numerous details have already been revealed in advance, suggesting a versatile and advanced machine.
Speculation is mounting in the MotoGP paddock about Harley-Davidson's possible entry into the premier class of motorcycle racing. This is based on reports that the traditional US brand could enter the series with a rebranded prototype from another manufacturer. The background to this is the increasing importance of the US market within MotoGP, not least due to the influence of Liberty Media, which recently acquired the commercial rights to the racing series.
Suzuki is generating excitement worldwide with its latest teaser campaign. Under the slogan “Meet the 8,” a mysterious hint about a new model was published on the international website on July 1. While official information is still scarce, there is already plenty of speculation – especially about possible new additions to the popular 800 model family.
In January of this year, Kawasaki caused a stir with a short and mysterious video message on social media and YouTube. In it, the company announced that it would be reviving two-stroke technology. However, apart from a 20-second clip featuring the characteristic sound of a two-stroke engine, no further details were provided. It remained unclear whether this would be a new road motorcycle, an off-road machine, or an entirely different model category.
With the registration of the brand name “Electra” in India, Norton is announcing a remarkable change in strategy. The traditional British brand, previously known primarily for large-displacement machines, now wants to get involved in the lightweight motorcycle segment.
The CFMoto 500SR Voom caused a stir when it was unveiled in 2024 – but the sporty four-cylinder was initially intended exclusively for the Chinese market. Now there are concrete indications that the retro sports bike could also be coming to Europe. New patent images show the machine in a version optimized for the European market with specific details that have not been seen before.
Suzuki appears to be expanding its range of sporty mid-range tourers. New documents submitted to the California Air Resources Board (CARB) indicate that two new models, the GSX-8T and GSX-8TT, will be launched with the proven 776 cc parallel twin engine.
With the KLX230 Sherpa, Kawasaki is launching a new, small adventure enduro in 2026 that stands out above all for its lightness, robustness, and affordable price. It is positioned as an uncomplicated off-road bike for beginners and experienced riders alike – and could soon be available in Germany.
Royal Enfield continues to push ahead with the electrification of its adventure segment: The traditional Indian brand is currently testing the HIM-E, a fully electric version of the popular Himalayan, under real conditions in the high mountains. During a trip over the Khardung La, one of the highest motorable passes in the world (5,359 m / 17,582 ft), both the HIM-E and a potential new model with a combustion engine – the Himalayan 750 – were put through their paces. Also present: CEO B. Govindarajan and chief designer Mark Wells.
Two of the world's most up-and-coming motorcycle brands appear to be preparing for a strategic cooperation: Royal Enfield and CFMoto. While Royal Enfield has been particularly successful in India, Europe and South America with models such as the Meteor, Hunter and Shotgun, CFMoto has made a name for itself with powerful and attractively priced machines such as the 250 NK and 300SR - especially in Asia and Europe.