At EICMA, the now French-based motorcycle brand introduced the Lawrence Dagger.
With the special Lawrence model, Brough Superior would like to honor Thomas Edward Lawrence. He is better known as Lawrence of Arabia. He was a British national hero who served in Arabia as a guerrilla fighter in the First World War.
102 years after the founding of Brough Superior, French entrepreneurs revived the so-called Rolls Royce among motorcycles. Now the first models are going on sale.