Focus on individuality: The Touratech Custom Enduro program

7. May 2024

3 min read

Touratech, known for its robust and functional adventure bike products, is expanding its range with the "Touratech Custom Enduro" program. This new range is aimed at anyone who wants to customize their motorcycle.

The products from Niedereschach impress with a combination of high quality and modern, technical design. With the “Touratech Custom Enduro” program, customers can now modify their touring enduros according to their own ideas. Whether pannier racks, crash bars or hand protectors, all can be ordered in special colors with high-quality powder coatings that can withstand even the toughest conditions.

The variety of design options is impressive: from a simple “all black” design to eye-catching racing designs and even discreetly branded company vehicles. Foiling or painting can also be carried out in the company’s own specialist workshop on request.

But the range is not limited to visual modifications. Technical modifications and the fitting of customized accessory packages are also possible. These are implemented in the Touratech master workshop.

Martin Wickert, CMO of Touratech, explains: “We want to give our customers the opportunity to express their individuality with their adventure bike. With the Touratech Custom Enduro program, we can offer our customers exactly the vehicle they need for their individual missions.”

The path to a personal adventure bike

The first step towards a customized Touratech Custom Enduro motorcycle begins with an appointment with adventure specialist Michael Wegner. In a direct dialog, the customer’s individual wishes are recorded and translated into a personal concept, which can also include alternative suggestions.

Michael Wegner is available for a non-binding preliminary discussion and, as an experienced expert, offers personal advice. “It is important to us that our customers have a personal contact for their individual project. With Michael Wegner, they have a colleague with great expertise at their side,” says Martin Wickert.

The Touratech Custom Enduro program therefore combines individual design requirements with technical expertise and offers a comprehensive solution for anyone who wants to turn their adventure bike into a truly unique piece.

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